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~isPartOf:"International journal of arts management"
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Assessing the effect of narrat...
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Consumer behaviour
2
Konsumentenverhalten
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Viral marketing
2
Virales Marketing
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eWOM
2
Art exhibition
1
Art trade
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Arts
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Business start-up
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Customer satisfaction
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Internet marketing
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Kundenzufriedenheit
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Kunst
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Kunsthandel
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Museum
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Narrative Methode
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Narrative method
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Online retailing
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Online-Handel
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Online-Marketing
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Transmedia storytelling
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Unternehmensgründung
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art exhibition market performance
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art exhibition marketing
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commitment
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consumption experience
1
content analysis
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electronic word of mouth
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image-oriented SNS
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immersion
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museum
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museum services
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narrative transportation
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photo sharing
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satisfaction
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Bourgeon-Renault, Dominique
1
Casarin, Francesco
1
Cha, Kyoung Cheon
1
Derbaix, Maud
1
Jarrier, Élodie
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Kim, Sang-hoon
1
Kwon, Jung Eun
1
Petr, Christine
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Rosin, Umberto
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Zanibellato, Francesco
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International journal of arts management
Journal of business research : JBR
30
International journal of hospitality management
17
International journal of internet marketing and advertising : IJIMA
12
Journal of retailing and consumer services
11
Journal of management information systems : JMIS
9
European Journal of Marketing
8
European journal of marketing : EJM
7
International journal of advertising : the review of marketing communications
7
Journal of marketing communications
7
Psychology & marketing
7
International journal of electronic commerce : IJEC
6
International journal of electronic marketing and retailing : IJEMR
6
Journal of Hospitality and Tourism Technology
6
Tourism management : research, policies, practice
6
International journal of consumer studies
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Technological forecasting & social change : an international journal
5
Tourism management perspectives : TMP
5
Electronic commerce research
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
Journal of consumer marketing
4
Journal of international consumer marketing
4
Journal of strategic marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Cogent Business & Management
3
Cogent business & management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International Journal of Contemporary Hospitality Management
3
International Journal of Tourism Cities
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of business innovation and research : IJBIR
3
International journal of contemporary hospitality management
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Journal of customer behaviour
3
Journal of hospitality marketing & management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
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Narrative transportation and transmedia consumption experience in the cultural field
Bourgeon-Renault, Dominique
;
Derbaix, Maud
;
Jarrier, Élodie
- In:
International journal of arts management
21
(
2019
)
2
,
pp. 27-42
Persistent link: https://www.econbiz.de/10012060741
Saved in:
2
How the attributes of a museum experience influence electronic word-of-mouth valence : an analysis of online museum reviews
Zanibellato, Francesco
;
Rosin, Umberto
;
Casarin, Francesco
- In:
International journal of arts management
21
(
2018
)
1
,
pp. 76-90
Persistent link: https://www.econbiz.de/10011966751
Saved in:
3
How electronic word-of-mouth forms and affects the market performance of art exhibitions
Kwon, Jung Eun
;
Kim, Sang-hoon
;
Cha, Kyoung Cheon
- In:
International journal of arts management
25
(
2022
)
1
,
pp. 21-36
Persistent link: https://www.econbiz.de/10014370592
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