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~isPartOf:"International journal of business information systems : IJBIS"
~person:"Singh, Shashank Vikram Pratap"
~subject:"Electronic Commerce"
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Virtuelle Stimuli für Kundente...
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Electronic Commerce
Beziehungsmarketing
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E-commerce
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Relationship marketing
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Customer retention
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Customer satisfaction
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PSCs
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Structural equation model
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confirmatory factor analysis
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customer loyalty
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e-service quality
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mediation and moderation e-satisfaction
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online retailing
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perceived switching costs
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relationship marketing
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Singh, Shashank Vikram Pratap
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International journal of business information systems : IJBIS
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Relationship marketing in online retailing : a theoretical and empirical analysis from an Indian perspective
Deepika
;
Singh, Shashank Vikram Pratap
- In:
International journal of business information systems : …
44
(
2023
)
1
,
pp. 40-63
Persistent link: https://www.econbiz.de/10014436447
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Study of e-services quality and customer loyalty : a moderated mediation model of perceived switching cost and e-satisfaction
Deepika
;
Singh, Shashank Vikram Pratap
;
Sumanjeet Singh
; …
- In:
International journal of business information systems : …
43
(
2023
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10014336896
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