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~isPartOf:"International journal of business performance management"
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Special issue: Organisation management through value for the customer
Rudawska, Edyta
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011316454
Saved in:
2
Hedonic or utilitarian buying behaviours : what values do young adult customers seek in online group buying
Rudawska, Edyta
;
Petljak, Kristina
;
Stulec, Ivana
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 182-197
Persistent link: https://www.econbiz.de/10011317303
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