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~isPartOf:"International journal of consumer studies"
~person:"Baxter, Stacey"
~person:"Bhattacharjee, Abhigyan"
~person:"Chen, Han"
~subject:"Children"
~subject:"Social web"
~subject:"United Kingdom"
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THE SElKATSUSHA AND THE FIGHT...
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Consumer behaviour
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International journal of consumer studies
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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The journal of brand management : an international journal
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Children's participation in brand-based social networks : examining the role of evaluative social identity, self-esteem and anticipated emotions on commitment and desire to recomme...
Hook, Margurite
;
Baxter, Stacey
;
Kulczynski, Alicia
- In:
International journal of consumer studies
40
(
2016
)
5
,
pp. 552-561
Persistent link: https://www.econbiz.de/10011620052
Saved in:
2
Exploring the mediating role of utilitarian value and hedonic value in the formation of oppositional loyalty in online communities
Ma, Xiangyang
;
Chen, Han
;
Lang, Xiaoping
;
Li, Tieshan
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1500-1515
Persistent link: https://www.econbiz.de/10014326026
Saved in:
3
Digital consumer engagement in a social network : a literature review applying TCCM framework
Saikia, Winee
;
Bhattacharjee, Abhigyan
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10014465615
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