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International journal of consumer studies
International journal of advertising : the review of marketing communications
29
International journal of advertising : the quarterly review of marketing communications
27
Journal of business research : JBR
21
Journal of advertising : official publication of the American Academy of Advertising
12
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
11
Journal of advertising research
9
Journal of international marketing
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International Marketing Review
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Advances in international marketing
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Journal of Business Research
6
Journal of consumer affairs : official publication of the American Council on Consumer Interests
6
Psychology & marketing
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Conference Board report
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International marketing review
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American journal of agricultural economics
4
Journal of Consumer Affairs
4
Journal of advertising
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Journal of current issues and research in advertising
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Journal of macromarketing : examining the interactions among markets, marketing, and society
4
The SAGE handbook of marketing ethics
4
Advances in international marketing : a research annual
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of consumer behaviour
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing theory and practice
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Measurement and research methods in international marketing
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Cross-cultural buyer behavior
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European Journal of Marketing
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International advertising and communication : current insights and empirical findings
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International marketing ; Vol. 2
2
Journal of Advertising Research
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Journal of world business : JWB
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New directions in international advertising research
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Western journal of agricultural economics : WJAE
2
AFPC policy research report
1
AFPC policy working paper
1
AMS review : official publication of the Academy of Marketing Science
1
Advances in international marketing 1474-7979 v. 18
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Understanding college students' opinions on a smoking policy
Cho, Yoon-na
;
DeVaney, Sharon A.
- In:
International journal of consumer studies
34
(
2010
)
4
,
pp. 388-393
Persistent link: https://www.econbiz.de/10003997151
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Influencers and donations : the impact of source and product benefits
Cho, Yoon-Na
;
Kim, Yuna
;
Ye, Christine
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014531663
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