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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Kundenzufriedenheit"
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Estimating brand equity from a...
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Kundenzufriedenheit
Brand equity
16
Brand image
16
Markenimage
16
Consumer behaviour
14
Konsumentenverhalten
14
Brand management
12
Markenführung
12
Beziehungsmarketing
10
Relationship marketing
10
Customer satisfaction
4
Einzelhandel
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Retail trade
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Bank
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Bayesian estimation
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Brand
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Corporate reputation
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Dienstleistungsqualität
3
Firmenimage
3
Lieferantenmanagement
3
Markenartikel
3
Marketing management
3
Marketingmanagement
3
Service quality
3
Supplier relationship management
3
Advertising effects
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Brand Equity
2
Distribution channel
2
Markenwert
2
Marketing
2
Mobile Business
2
Mobile business
2
Online retailing
2
Online-Handel
2
Retailer equity
2
Retailer image
2
Social Web
2
Social web
2
Vertriebsweg
2
Werbewirkung
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Bala, Pradip Kumar
1
Chakraborty, Shibashish
1
Dasgupta, Shilpee A.
1
Liu, Chih-Hsing
1
Ray, Arghya
1
Rybaczewska, Maria
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Sparks, Leigh
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Sułkowski, Łukasz
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International journal of contemporary hospitality management
Journal of retailing and consumer services
International journal of hospitality management
5
Journal of business research : JBR
5
European journal of marketing : EJM
2
Global business review
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
Journal of the Academy of Marketing Science
2
Marketing intelligence & planning
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
The journal of brand management : an international journal
2
The journal of business & industrial marketing
2
The journal of product & brand management
2
The journal of services marketing
2
The service industries journal
2
Acta oeconomica Pragensia : vědecký časopis Vysoke Školy Ekonomické v Praze
1
Administrative Sciences : open access journal
1
Amfiteatru economic : an economic and business research periodical
1
Asian Academy of Management journal : AAMJ
1
Australasian marketing journal
1
Benchmarking : an international journal
1
Cogent business & management
1
Corporate reputation review : an international journal
1
Decision
1
Dutch journal of finance and management
1
Economics of education review
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of business and economics
1
International journal of e-business research : IJEBR ; an official publication of the Information Resources Management Association
1
International journal of economics and business research : IJEBR
1
International journal of electronic customer relationship management : IJECRM
1
International journal of financial engineering
1
International journal of internet marketing and advertising : IJIMA
1
International journal of knowledge management studies : IJKMS
1
International journal of market research
1
International journal of pharmaceutical and healthcare marketing
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of Islamic marketing
1
Journal of air transport management
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ECONIS (ZBW)
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1
Consumers' purchase decisions and employer image
Rybaczewska, Maria
;
Sparks, Leigh
;
Sułkowski, Łukasz
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012269053
Saved in:
2
Exploring the impact of different factors on brand equity and intention to take up online courses from e-learning platforms
Ray, Arghya
;
Bala, Pradip Kumar
;
Chakraborty, Shibashish
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012433342
Saved in:
3
Employee and customer perspectives in discovering the antecedent and output relationships for hotel branding development
Liu, Chih-Hsing
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 833-851
Persistent link: https://www.econbiz.de/10014483791
Saved in:
4
Integrated banking channel service quality (IBCSQ) : role of IBCSQ for building consumers' relationship quality and brand equity
Sreejesh, S.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460872
Saved in:
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