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Effects of inertia and switching costs on customer retention : a study of budget hotels in China
Li, Zhiyong; Long, Mang; Huang, Songshan; Duan, Zhaohan; … - In: International journal of contemporary hospitality management 35 (2023) 3, pp. 1030-1050
Persistent link: https://www.econbiz.de/10013546110
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Impact of green marketing on peer-to-peer accommodation platform users' repurchase intention and positive word-of-mouth : mediation of trust and consumer identification
Huang, Songshan; Qu, Hua; Wang, Xuequn - In: International journal of contemporary hospitality management 36 (2024) 3, pp. 691-712
Persistent link: https://www.econbiz.de/10014483762
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Mediating customer engagement in the relationship between fast-food restaurants' innovativeness and brand evangelism during COVID-19 : evidence from emergent markets
Khashan, Mohamed A.; Elsotouhy, Mohamed; Aziz, Mariam Ashraf - In: International journal of contemporary hospitality management 36 (2024) 4, pp. 1353-1374
Persistent link: https://www.econbiz.de/10014483845