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~isPartOf:"International journal of electronic commerce : IJEC"
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International journal of electronic commerce : IJEC
Technological forecasting & social change : an international journal
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The effect of on-line consumer reviews on consumer purchasing intention : the moderating role of involvement
Park, Do-Hyung
;
Lee, Jumin
;
Han, Ingoo
- In:
International journal of electronic commerce : IJEC
11
(
2007
)
4
,
pp. 125-148
Persistent link: https://www.econbiz.de/10003505779
Saved in:
2
The Effect of On-Line Consumer Reviews on Consumer Purchasing Intention: The Moderating Role of Involvement
Park, Do-Hyung
;
Lee, Jumin
;
Han, Ingoo
- In:
International journal of electronic commerce : IJEC
11
(
2007
)
4
,
pp. 125-148
Persistent link: https://www.econbiz.de/10007758620
Saved in:
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