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Sales and marketing integration : applying the theoretical lens of the resource-based view
Madhani, Pankaj M. - In: International journal of electronic customer … 6 (2012) 3/4, pp. 292-322
Persistent link: https://www.econbiz.de/10010184743
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Determining the main dimensions that affect e-customer relationship management readiness in the Egyptian banking industry
Essawi, N. El; Aziz, R. Abd El - In: International journal of electronic customer … 6 (2012) 3/4, pp. 217-234
Persistent link: https://www.econbiz.de/10010184747
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A study on the potential determinants of green idea in customer's purchasing decision-making process through the grey analytical network process (GANP) evaluated model
Hsieh, Ming-yuan - In: International journal of electronic customer … 6 (2012) 3/4, pp. 323-341
Persistent link: https://www.econbiz.de/10010184742
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How brand awareness affects online purchase intention : considering the role of perceived risk
Hashemi, Novin; Hajiheydari, Nastaran - In: International journal of electronic customer … 6 (2012) 3/4, pp. 274-291
Persistent link: https://www.econbiz.de/10010184744
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Identifying and prioritising critical success factors for CRM implementation : a case study
Keramati, Abbas; Samadi, Homa; Nazari-Shirkouhi, Salman; … - In: International journal of electronic customer … 6 (2012) 3/4, pp. 235-256
Persistent link: https://www.econbiz.de/10010184746
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Linkages between CRM technologies, knowledge applications and first call resolution in inbound call centres
Abdullateef, Aliyu Olayemi; Mokhtar, Sany Sanuri Mohd; … - In: International journal of electronic customer … 7 (2013) 1, pp. 68-86
Persistent link: https://www.econbiz.de/10010184748
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Concerns vital for mobile CRM in banking : a qualitative study
Awasthi, Preety; Sangle, Purnima S. - In: International journal of electronic customer … 7 (2013) 1, pp. 45-67
Persistent link: https://www.econbiz.de/10010184749
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Factors influencing adoption of relationship marketing practices for overall growth of firm : an ISM-based model validation
Gupta, Ashish; Sahu, G. P. - In: International journal of electronic customer … 7 (2013) 1, pp. 21-44
Persistent link: https://www.econbiz.de/10010184750
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What hooks customers into using online reservation portals : a multichannel perspective
Al-Hawari, Mohammad Ahmad - In: International journal of electronic customer … 7 (2013) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10010184751
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Making things in a high-dollar Australia : the case of the surfboard industry
Warren, Andrew; Gibson, Chris - In: Journal of Australian political economy 71 (2013), pp. 26-50
Persistent link: https://www.econbiz.de/10010184423