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~isPartOf:"International journal of event and festival management"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing accountability for marketing and non-marketing outcomes"
~person:"Bruwer, Johan"
~person:"Usman, Osly"
~person:"Verhoef, Peter C."
~type:"article"
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Consumer behaviour
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3
Customer satisfaction
3
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Bruwer, Johan
Usman, Osly
Verhoef, Peter C.
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International journal of event and festival management
Journal of retailing and consumer services
Marketing accountability for marketing and non-marketing outcomes
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Asia Pacific journal of marketing and logistics
5
International journal of wine business research : IJWBR
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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Tourism analysis : an interdisciplinary tourism & hospitality journal
3
International journal of hospitality management
2
Journal of business research : JBR
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Journal of interactive marketing
2
The international review of retail, distribution and consumer research
2
Agrekon
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of marketing : EJM
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GfK marketing intelligence review : Marketingforschung für die Praxis
1
Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of contemporary hospitality management
1
International journal of management reviews : IJMR
1
Inventi impact: service sector
1
Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of advertising research
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Journal of food products marketing
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Journal of international consumer marketing
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Journal of international food & agribusiness marketing : JIFAM
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Journal of service research : JSR
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Journal of strategic marketing
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MSI reports : working paper series
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The journal of consumer marketing
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The journal of product & brand management
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Tourism and hospitality research : THR
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Universia business review : UBR
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ECONIS (ZBW)
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1
Consumption dynamics and demographics of Canadian wine consumers : retailing insights from the tasting room channel
Bruwer, Johan
;
Lesschaeve, Isabelle
;
Campbell, Benjamin L.
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 45-58
Persistent link: https://www.econbiz.de/10009507904
Saved in:
2
Wine choice and drivers of consumption explored in relation to generational cohorts and methodology
MacDonald, Jasmine B.
;
Saliba, Anthony J.
;
Bruwer, Johan
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 349-357
Persistent link: https://www.econbiz.de/10009759776
Saved in:
3
Service performance quality evaluation and satisfaction in a USA wine festivalscape : buying behavioural effects
Bruwer, Johan
;
Kelley, Kathleen
- In:
International journal of event and festival management
6
(
2015
)
1
,
pp. 18-38
Persistent link: https://www.econbiz.de/10011298053
Saved in:
4
Customer feedback metrics for marketing accountability
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Marketing accountability for marketing and …
,
(pp. 49-74)
.
2021
Persistent link: https://www.econbiz.de/10012653774
Saved in:
5
Reducing information asymmetry in the auctioning of non-perishable experience goods : the case of online wine auctions
Onur, Ilke
;
Bruwer, Johan
;
Lockshin, Lawrence S.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012238368
Saved in:
6
The impact of hard discounter presence on store satisfaction and store loyalty
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012434278
Saved in:
7
Loyalty programs, loyalty engagement and customer engagement with the company brand : consumer-centric behavioral psychology insights from three industries
Meyer-Waarden, Lars
;
Bruwer, Johan
;
Galan, Jean-Philippe
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014261175
Saved in:
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