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~isPartOf:"International journal of industrial organization"
~subject:"Consumer behaviour"
~subject:"Theorie"
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Consumer behaviour
Theorie
Advertising
54
Werbung
53
Theory
35
Preismanagement
10
Pricing strategy
10
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Product quality
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Fluet, Claude
2
Kind, Hans Jarle
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Moraga-González, José Luis
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International journal of industrial organization
International journal of advertising : the review of marketing communications
127
Journal of business research : JBR
110
Journal of marketing communications
103
International journal of advertising : the quarterly review of marketing communications
73
Journal of advertising research
71
Journal of promotion management : innovations in planning and applied research
48
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
46
Journal of promotion management : JPM
45
Journal of advertising
42
Journal of retailing and consumer services
42
Journal of advertising : official publication of the American Academy of Advertising
41
International journal of internet marketing and advertising : IJIMA
40
Psychology & marketing
38
NBER working paper series
34
Discussion paper / Centre for Economic Policy Research
32
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Working paper / National Bureau of Economic Research, Inc.
32
Journal of Consumer Marketing
31
NBER Working Paper
31
SpringerLink / Bücher
30
CESifo working papers
28
European journal of operational research : EJOR
28
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
European journal of marketing : EJM
25
Journal of current issues and research in advertising : JCIRA
24
Journal of marketing research : JMR
24
Health marketing quarterly
23
Lecture notes in economics and mathematical systems : LNEMS
22
Europäische Hochschulschriften / 5
20
Journal of consumer research : JCR ; an interdisciplinary bimonthly
20
Marketing letters : a journal of research in marketing
20
Asia Pacific journal of marketing and logistics
19
European Journal of Marketing
19
Journal of international consumer marketing
19
Economics letters
18
Journal of current issues and research in advertising
18
Journal of marketing
18
Marketing : ZFP ; journal of research and management
18
The journal of consumer marketing
17
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ECONIS (ZBW)
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1
A structural econometric model of price discrimination in the French mortgage lending industry
Gary-Bobo, Robert
;
Larribeau, Sophie
- In:
International journal of industrial organization
22
(
2004
)
1
,
pp. 101-134
Persistent link: https://www.econbiz.de/10001867023
Saved in:
2
Segmentation,
advertising
and prices
Galeotti, Andrea
;
Moraga-González, José Luis
- In:
International journal of industrial organization
26
(
2008
)
5
,
pp. 1106-1119
Persistent link: https://www.econbiz.de/10003763950
Saved in:
3
Informative
advertising
in differentiated oligopoly markets
Hamilton, Stephen F.
- In:
International journal of industrial organization
27
(
2009
)
1
,
pp. 60-69
Persistent link: https://www.econbiz.de/10003812995
Saved in:
4
Is targeted
advertising
always beneficial?
Ben Elhadj-Ben Brahim, Nada
;
Lahmandi-Ayed, Rim
; …
- In:
International journal of industrial organization
29
(
2011
)
6
,
pp. 678-689
Persistent link: https://www.econbiz.de/10009375204
Saved in:
5
Platform competition for advertisers and users in media markets
Reisinger, Markus
- In:
International journal of industrial organization
30
(
2012
)
2
,
pp. 243-252
Persistent link: https://www.econbiz.de/10009550232
Saved in:
6
Advertising
expenditure and consumer prices
Rauch, Ferdinand
- In:
International journal of industrial organization
31
(
2013
)
4
,
pp. 331-341
Persistent link: https://www.econbiz.de/10009773873
Saved in:
7
Non-comparartive versus comparative
advertising
of quality
Emons, Winand
;
Fluet, Claude
- In:
International journal of industrial organization
30
(
2012
)
4
,
pp. 352-360
Persistent link: https://www.econbiz.de/10009658197
Saved in:
8
The economics of
advertising
and privacy
Tucker, Catherine
- In:
International journal of industrial organization
30
(
2012
)
3
,
pp. 326-329
Persistent link: https://www.econbiz.de/10009658211
Saved in:
9
Media market concentration,
advertising
levels, and ad prices
Anderson, Simon P.
;
Foros, Øystein
;
Kind, Hans Jarle
; …
- In:
International journal of industrial organization
30
(
2012
)
3
,
pp. 321-325
Persistent link: https://www.econbiz.de/10009658212
Saved in:
10
Advertising
and consumer search in a duopoly model
Janssen, Maarten C. W.
;
Non, Marielle C.
- In:
International journal of industrial organization
26
(
2008
)
1
,
pp. 354-371
Persistent link: https://www.econbiz.de/10003629289
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