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Online information quality as determinant of perceived risk reduction in e-commerce : an application to apparel virtual stores
Aldás-Manzano, Joaquín; Currás-Pérez, Rafael; Sanz … - In: International journal of internet marketing and … 6 (2011) 4, pp. 352-372
Persistent link: https://www.econbiz.de/10009488626
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Explaining consumer acceptance of mobile competitions and prize draws
Currás-Pérez, Rafael; Ruiz Mafe, Carla; Sanz Blas, Silvia - In: International journal of internet marketing and … 6 (2011) 4, pp. 315-332
Persistent link: https://www.econbiz.de/10009488628
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Explaining consumer acceptance of mobile competitions and prize draws
Currás-Pérez, Rafael; Ruiz-Mafé, Carla; Sanz-Blas, Silvia - In: International journal of internet marketing and … 6 (2011) 4, pp. 315-332
Persistent link: https://www.econbiz.de/10009850634
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Antecedents and implications of search engine use as prepurchase information tools
Ruiz Mafe, Carla; Sanz Blas, Silvia - In: International journal of internet marketing and … 5 (2009) 1, pp. 17-42
Persistent link: https://www.econbiz.de/10003812631
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Antecedents and implications of search engine use as prepurchase information tools
Ruiz-Mafé, Carla; Sanz-Blas, Silvia - In: International journal of internet marketing and … 5 (2009) 1, pp. 17-42
Persistent link: https://www.econbiz.de/10009850600