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~isPartOf:"International journal of production economics"
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Brand management
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International journal of production economics
Journal of business research : JBR
606
The journal of brand management : an international journal
568
The journal of product & brand management
387
SpringerLink / Bücher
336
Journal of retailing and consumer services
288
European journal of marketing : EJM
127
Psychology & marketing
114
Journal of strategic marketing
113
Journal of marketing communications
112
Industrial marketing management : the international journal for industrial and high-tech firms
107
Marketing intelligence & planning
106
Asia Pacific journal of marketing and logistics
104
International journal of hospitality management
104
Journal of marketing management : MM
102
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
100
The IUP journal of brand management : IJBRM
92
Springer eBook Collection
90
Innovatives Markenmanagement
86
Journal of marketing
83
Journal of the Academy of Marketing Science
83
Journal of advertising research
77
Journal of promotion management : innovations in planning and applied research
75
Research
73
Journal of promotion management : JPM
72
Marketing letters : a journal of research in marketing
70
International journal of advertising : the review of marketing communications
69
Journal of fashion marketing and management
68
Journal of international consumer marketing
68
International journal of internet marketing and advertising : IJIMA
67
Tourism management : research, policies, practice
66
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
64
International marketing review
61
Cogent business & management
60
Journal of marketing management : JMM ; journal of the Academy of Marketing
60
Qualitative market research : an international journal
60
Journal of global marketing
57
Journal of marketing research : JMR
56
Reihe: Versicherungswirtschaft
56
Journal of travel and tourism marketing
54
Springer eBook Collection / Business and Economics
54
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ECONIS (ZBW)
17
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1
Robust material handling system
design
with standard deviation, variance and downside risk as risk measures
Mital, Pratik
;
Goetschalkx, Marc
;
Huang, Edward
- In:
International journal of production economics
170
(
2015
),
pp. 815-824
Persistent link: https://www.econbiz.de/10011422505
Saved in:
2
Selecting machines and buffers unreliable asembly/disassembly manufacturing networks
Nahas, Nabil
;
Bourelfath, Mustapha
;
Gendreau, Michel
- In:
International journal of production economics
154
(
2014
),
pp. 113-126
Persistent link: https://www.econbiz.de/10010386365
Saved in:
3
A system dynamics archetype to mitigate rework effects in engineer-to-order supply chains
Zhou, Yuxuan
;
Wang, Xun
;
Naim, Mohamed M.
;
Gosling, Jonathan
- In:
International journal of production economics
250
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013535782
Saved in:
4
Aggressive or partnership strategy : which choice is better for the national brand?
Amrouche, Nawel
;
Yan, Ruiliang
- In:
International journal of production economics
166
(
2015
),
pp. 50-63
Persistent link: https://www.econbiz.de/10011334066
Saved in:
5
The role of rebates in the hybrid competition between a national brand and a private label with present-biased consumers
Liang, Donghan
;
Li, Gang
;
Sun, Linyan
;
Chen, Yubao
- In:
International journal of production economics
145
(
2013
)
1
,
pp. 208-219
Persistent link: https://www.econbiz.de/10009785301
Saved in:
6
Implementation of fashion ERP systems in China : case study of a fashion brand, review and future challenges
Choi, Tsan-Ming
;
Chow, Pui-Sze
;
Liu, Shuk-ching
- In:
International journal of production economics
146
(
2013
)
1
,
pp. 70-81
Persistent link: https://www.econbiz.de/10010221833
Saved in:
7
The impact of a store brand introduction in a supply chain with competing manufacturers : the strategic role of pricing and advertising decision timing
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International journal of production economics
244
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013185374
Saved in:
8
Substitution effect of retailer store brand and manufacturer encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
Saved in:
9
Premium store brand : product development collaboration between retailers and national brand manufacturers
Hara, Reiya
;
Matsubayashi, Nobuo
- In:
International journal of production economics
185
(
2017
),
pp. 128-138
Persistent link: https://www.econbiz.de/10011653879
Saved in:
10
Pay upfront or pay later? : fixed royal payment in sustainable fashion brand franchising
Cai, Ya-Jun
;
Chen, Yue
;
Siqin, Tana
;
Choi, Tsan-Ming
; …
- In:
International journal of production economics
214
(
2019
),
pp. 95-105
Persistent link: https://www.econbiz.de/10012036544
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