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In stories we trust : how narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts
Laer, Tom van; Ruyter, Ko de - In: International journal of research in marketing : IJRM ; … 27 (2010) 2, pp. 164-174
Persistent link: https://www.econbiz.de/10003987364
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Repeated exposure to the thin ideal and implications for the self : two weight loss program studies
Klesse, Anne-Kathrin; Goukens, Caroline; Geyskens, Kelly; … - In: International journal of research in marketing : IJRM ; … 29 (2012) 4, pp. 355-362
Persistent link: https://www.econbiz.de/10009684908
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In stories we trust: How narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts
van Laer, Tom; de Ruyter, Ko - In: International journal of research in marketing : IJRM ; … 27 (2010) 2, pp. 164-175
Persistent link: https://www.econbiz.de/10008427702
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Customer evaluations of after-sales service contact modes: An empirical analysis of national culture's consequences
van Birgelen, Marcel; de Ruyter, Ko; de Jong, Ad; … - In: International journal of research in marketing : IJRM ; … 19 (2002) 1, pp. 43-64
Persistent link: https://www.econbiz.de/10006176362
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Repeated exposure to the thin ideal and implications for the self: Two weight loss program studies
Klesse, Anne-Kathrin; Goukens, Caroline; Geyskens, Kelly; … - In: International journal of research in marketing : IJRM ; … 29 (2012) 4, pp. 355-362
Persistent link: https://www.econbiz.de/10010050359
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The dynamics of the service delivery process: A value-based approach
Ruyter, K.de; Wetzels, M.; Lemmink, J.; Mattsson, J. - In: International journal of research in marketing : IJRM ; … 14 (1997) 3, pp. 231-244
Persistent link: https://www.econbiz.de/10006204611