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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Choice modelling : the state-of-the-art and the state-of-practice ; proceedings from the Inaugural International Choice Modelling Conference ; [Harrogate, 30 March - 1 April 2009]
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More choice is better: Effects of assortment size and composition on assortment evaluation
Oppewal, Harmen
;
Koelemeijer, Kitty
- In:
International journal of research in marketing : IJRM ; …
22
(
2005
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10006162448
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