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Affluent mature consumers : preference and patronisation for financial services
Moschis, George P.; Nguyen Hung Vu - In: Journal of financial services marketing : JFSM 13 (2008/09) 3, pp. 259-267
Persistent link: https://www.econbiz.de/10003802572
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Mature consumers' selection of apparel and footwear brands and department stores
Moschis, George P.; Ferguson, Jodie L.; Zhu, Meng - In: International journal of retail & distribution management 39 (2011) 10, pp. 785-801
Persistent link: https://www.econbiz.de/10009376910
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Making ends meet : how will the elderly manage their finances and post-retirement expenses?
Moschis, George P.; Burkhalter, Janée N. - In: Journal of financial services marketing : JFSM 12 (2007/08) 3, pp. 235-241
Persistent link: https://www.econbiz.de/10003698320
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Mature consumers' selection of apparel and footwear brands and department stores
Moschis, George P.; Ferguson, Jodie L.; Zhu, Meng - In: International journal of retail & distribution management 39 (2011) 10, pp. 785-802
Persistent link: https://www.econbiz.de/10009329210
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Older Consumer Responses to Marketing Stimuli: The Power of Subjective Age
Moschis, George P.; Mathur, Anll - In: Journal of advertising research 46 (2006) 3, pp. 339-346
Persistent link: https://www.econbiz.de/10007390431
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How do information sources shape voters' political views? : comparing mainstream and social-media effects on democrats, republicans, and the undecided
Mathur, Anil; Moschis, George P. - In: Journal of advertising research 62 (2022) 2, pp. 177-195
Persistent link: https://www.econbiz.de/10013325506