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~isPartOf:"International journal of services and operations management : IJSOM"
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The influence of branding and communication on the perception of value : a study from the perspective of medical tourism services
Sousa, Bruno
;
Alves, Gisela Maria
- In:
International journal of services and operations …
44
(
2023
)
3
,
pp. 355-367
Persistent link: https://www.econbiz.de/10014311713
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