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International journal of wine business research : IJWBR
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A conceptualization of the perceptions and motivators that drive luxury wine consumption
Wolf, Hannah L.
;
Morrish, Sussie C.
;
Fountain, Joanna
- In:
International journal of wine business research : IJWBR
28
(
2016
)
2
,
pp. 120-133
Persistent link: https://www.econbiz.de/10011590134
Saved in:
2
Where to visit, what to drink? : a cross-national perspective on wine estate brand personalities
Morrish, Sussie C.
;
Pitt, Leyland F.
;
Vella, Joseph
; …
- In:
International journal of wine business research : IJWBR
29
(
2017
)
4
,
pp. 373-383
Persistent link: https://www.econbiz.de/10011814583
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