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~isPartOf:"International marketing review"
~person:"Dwivedi, Yogesh Kumar"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
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Dwivedi, Yogesh Kumar
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Pelsmacker, Patrick de
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International marketing review
Journal of retailing and consumer services
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Journal of business research : JBR
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ERIM report series research in management
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International journal of Indian culture and business management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of advertising : the quarterly review of marketing communications
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The marketing review
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International journal of hospitality management
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The journal of brand management : an international journal
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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Technological forecasting & social change : an international journal
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Electronic government : EG; an international journal
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International journal of bank marketing
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International journal of consumer studies
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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World review of entrepreneurship, management and sustainable development
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Will ethical consumers sustain their values in the global credit crunch?
Carrigan, Marylyn
;
Pelsmacker, Patrick de
- In:
International marketing review
26
(
2009
)
6
,
pp. 674-687
Persistent link: https://www.econbiz.de/10009523938
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Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
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