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International marketing review
Industrial marketing management : the international journal for industrial and high-tech firms
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The importance of trust vis-à-vis reliance in business relationships : some international findings
Jiang, Zhizhong
;
Henneberg, Stephan
;
Naudé, Peter
- In:
International marketing review
28
(
2011
)
4
,
pp. 318-339
Persistent link: https://www.econbiz.de/10009305330
Saved in:
2
The importance of trust vis-à-vis reliance in business relationships: some international findings
Jiang, Zhizhong
;
Henneberg, Stephan C.
;
Naudé, Peter
- In:
International marketing review
28
(
2011
)
4
,
pp. 318-340
Persistent link: https://www.econbiz.de/10009185336
Saved in:
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