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~isPartOf:"Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften"
~person:"Meissner, Hans Günther"
~type:"book"
~type_genre:"Case study"
~type_genre:"Lehrbuch"
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Strategisches internationales Marketing
Meissner, Hans Günther
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1995
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2., überarb. Aufl.
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