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Understanding CSR and customer loyalty : the role of customer engagement
Agyei, James; Sun, Shaorong; Penney, Emmanuel Kofi; … - In: Journal of African business 23 (2022) 4, pp. 869-886
Persistent link: https://www.econbiz.de/10013417075
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The meanings of food consumption, consumer effects and the role of "origin" : the case of ethnic food in Cameroon
Badiang, Alphonse Mefoute - In: Journal of African business 19 (2018) 4, pp. 531-549
Persistent link: https://www.econbiz.de/10011930498
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Competitive strategy, environmental characteristics and performance in African emerging economies : lessons from firms in Ghana
Acquaah, Moses; Adjei, Mike C.; Mensa-Bonsu, Isaac F. - In: Journal of African business 9 (2008) 1, pp. 93-120
Persistent link: https://www.econbiz.de/10003775100
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The link between small business governance and performance : the case of the Ghanaian SME sector
Kyereboah-Coleman, Anthony; Amidu, Mohammed - In: Journal of African business 9 (2008) 1, pp. 121-143
Persistent link: https://www.econbiz.de/10003775105
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The development of a scale measuring consumers' selection of retail banks in Ghana
Blankson, Charles; Mbah, Chris H. N.; Owusu-Frempong, … - In: Journal of African business 10 (2009) 2, pp. 182-202
Persistent link: https://www.econbiz.de/10003912523
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How managers handle conflict in supply chain collaborative relationships in Ghana
Winston, Evelyn; Dadzie, Charlene A.; Dadzie, Kofi Q. - In: Journal of African business 10 (2009) 2, pp. 203-217
Persistent link: https://www.econbiz.de/10003912526
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Adoption and implementation of internal marketing systems by Ghanaian small- and medium-sized enterprises
Owusu-Frimpong, Nana; Martins, Albert - In: Journal of African business 11 (2010) 1, pp. 26-48
Persistent link: https://www.econbiz.de/10003980010
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Political marketing strategies in Africa : expert opinions of recent political elections in Ghana
Hinson, Robert; Tweneboah-Koduah, Ernest Yaw - In: Journal of African business 11 (2010) 2, pp. 201-218
Persistent link: https://www.econbiz.de/10008702028
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Financing small and medium enterprises (SMEs) in Ghana
Quartey, Peter - In: Journal of African business 4 (2003) 1, pp. 37-55
Persistent link: https://www.econbiz.de/10003542747
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An investigation of Ghana's tourism positioning
Blankson, Charles; Owusu-Frempong, Yaw; Mbah, Chris H. N. - In: Journal of African business 5 (2004) 2, pp. 113-136
Persistent link: https://www.econbiz.de/10003545039