Narrow search
Showing 1 - 3 of 3
Cover Image
Nostalgia in post-socialist Russia: Exploring applications to advertising strategy
Holak, Susan L.; Matveev, Alexei V.; Havlena, William J. - In: Journal of Business Research 61 (2008) 2, pp. 172-178
Persistent link: https://www.econbiz.de/10005473484
Cover Image
Nostalgia in post-socialist Russia: Exploring applications to advertising strategy
Holak, Susan L.; Matveev, Alexei V.; Havlena, William J. - In: Journal of Business Research 60 (2007) 6, pp. 649-655
Persistent link: https://www.econbiz.de/10005474138
Cover Image
Erratum to "Nostalgia in post-socialist Russia: Exploring applications to advertising strategy"
Holak, Susan L.; Matveev, Alexei V.; Havlena, William J. - In: Journal of Business Research 61 (2008) 2, pp. 171-170
Persistent link: https://www.econbiz.de/10005474241