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Journal of Business Research
Industrial marketing management : the international journal for industrial and high-tech firms
104
Journal of business-to-business marketing
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Business-to-business marketing management : strategies, cases and solutions
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Contributions to marketing theory and practice from Industrial Marketing Management
LaPlaca, Peter J.
- In:
Journal of Business Research
38
(
1997
)
3
,
pp. 179-198
Persistent link: https://www.econbiz.de/10005474368
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