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Retailer and consumer perceptions of online fashion retailers: Web site design issues

Siddiqui, Noreen; O’Malley, Antonia; McColl, Julie C.; … - In: Journal of Fashion Marketing and Management: An … 7 (2003) 4, pp. 345-355

Examines the Web sites of online fashion retailers. It evaluates the role of the Internet as a distribution channel and in particular discusses issues of Web page design. Retailer and consumer views within the fashion sector are explored in a three‐stage qualitative research process. This...

Persistent link: https://www.econbiz.de/10014867843

Consumption of children's wear in a big city in Central China: Zhengzhou

Chen, Xiaopeng; Man Au, Wai; Li, Kejing - In: Journal of Fashion Marketing and Management: An … 8 (2004) 2, pp. 154-165

The paper examines the purchase behaviour (performed by adults) in relation to children's wear in the 0‐14 age group. The importance of product attributes of children's wear was investigated. Data were gathered from both interviews and a questionnaire survey conducted in Zhengzhou, a large...

Persistent link: https://www.econbiz.de/10014867860

Predicting purchase intention of a controversial luxury apparel product

Summers, Teresa A.; Belleau, Bonnie D.; Xu, Yingjiao - In: Journal of Fashion Marketing and Management: An … 10 (2006) 4, pp. 405-419

/methodology/approach – Influence variables evaluated in the model included: attitude toward performing the behavior (purchasing alligator leather …

Persistent link: https://www.econbiz.de/10014867938

Attitude toward internet web sites, online information search, and channel choices for purchasing

Seock, Yoo‐Kyoung; Norton, Marjorie - In: Journal of Fashion Marketing and Management: An … 11 (2007) 4, pp. 571-586

relationships among attitude toward internet web sites, online information search and channel choices for purchasing were tested … toward internet web sites affect their information search at the web sites and their channel choices for purchasing. Our … their information search and channel choices for purchasing. …

Persistent link: https://www.econbiz.de/10014867984

Fashion Buying

Lea‐Greenwood, Gaynor - In: Journal of Fashion Marketing and Management: An … 6 (2002) 1, pp. 90-90

Persistent link: https://www.econbiz.de/10014868316