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~isPartOf:"Journal of Indian business research"
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Journal of Indian business research
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Joint ventures: the public policy issues : special issue
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Conceptualizing and measuring resistance to change in brand relationships
Ramaswami, Sridhar N.
;
Raju, Sekar
;
Page, Dana C.
- In:
Journal of Indian business research
8
(
2016
)
3
,
pp. 180-204
Persistent link: https://www.econbiz.de/10011718863
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