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Assessing India's lead market potential for cost-effective innovations
Tiwari, Rajnish; Herstatt, Cornelius - In: Journal of Indian business research 4 (2012) 2, pp. 97-115
Persistent link: https://www.econbiz.de/10009567766
Cover Image
Assessing India's lead market potential for cost-effective innovations
Tiwari, Rajnish; Herstatt, Cornelius - In: Journal of Indian business research 4 (2012) 2, pp. 97-115
Persistent link: https://www.econbiz.de/10010007216