//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The influence of advertising c...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
1
Brand
1
Consumer behaviour
1
Consumers
1
Kaufentscheidung
1
Konsumentenverhalten
1
Markenartikel
1
Purchase decision
1
Social Web
1
Social web
1
Verbraucher
1
Werbung
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Haley, Eric John
2
Flint, Daniel J.
1
Milfeld, Tyler
1
Pittman, Matthew
1
Published in...
All
Journal of advertising
Journal of current issues and research in advertising : JCIRA
9
Journal of current issues and research in advertising
8
Journal of advertising : official publication of the American Academy of Advertising
7
Journal of consumer affairs : official publication of the American Council on Consumer Interests
7
International journal of advertising : the quarterly review of marketing communications
4
International journal of advertising : the review of marketing communications
3
Journal of advertising research
3
Journal of Consumer Affairs
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
The journal of services marketing
2
Advertising in new formats and media : current research and implications for marketers
1
Advertising theory
1
Health marketing quarterly
1
Journal of Consumer Policy
1
Journal of East-West business
1
Journal of Services Marketing
1
Journal of marketing communications
1
The journal of behavioral finance : a publication of the Institute of Behavioral Finance
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A fresh start for stigmatized groups : the effect of cultural identity mindset framing in brand advertising
Milfeld, Tyler
;
Haley, Eric John
;
Flint, Daniel J.
- In:
Journal of advertising
50
(
2021
)
5
,
pp. 603-621
Persistent link: https://www.econbiz.de/10012802332
Saved in:
2
Remembering the FCB grid : thinking, feeling, and involvement in the age of social media
Haley, Eric John
;
Pittman, Matthew
- In:
Journal of advertising
51
(
2022
)
3
,
pp. 323-335
Persistent link: https://www.econbiz.de/10013362315
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->