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Client-agency briefing : using paradox theory to overcome challenges associated with client resource deployment
Vafeas, Mario
- In:
Journal of advertising
50
(
2021
)
3
,
pp. 299-308
Persistent link: https://www.econbiz.de/10012607904
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Boredom in the creative studio
Vafeas, Mario
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 454-462
Persistent link: https://www.econbiz.de/10014575298
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