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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Journal of advertising : official publication of the American Academy of Advertising
Journal of marketing management : MM
20
Journal of Historical Research in Marketing
12
Journal of historical research in marketing
9
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Marketing theory
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Journal of business research : JBR
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing intelligence & planning
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Marketing Intelligence & Planning
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SAGE library in marketing
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Journal of Consumer Research
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Journal of Marketing Practice: Applied Marketing Science
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Journal of consumer behaviour : an international research review
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Qualitative Market Research: An International Journal
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Sage library in marketing
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Young consumers : insight and ideas for responsible marketers
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European Journal of Marketing
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Journal of macromarketing
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Journal of strategic marketing
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Marketing management : a cultural perspective
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Motherhoods, markets and consumption : the making of mothers in contemporary Western cultures
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Routledge Interpretive Marketing Research
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Routledge companions in business, management and marketing
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Routledge frontiers in the development of international business, management and marketing
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Young Consumers
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Australasian marketing journal
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Consumer culture theory
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Contemporary consumer culture theory
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Critical marketing : issues in contemporary marketing
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Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
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Expanding disciplinary space : on the potential of critical marketing
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Gender, culture, and consumer behavior
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Gendered management
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Gendering theory in marketing and consumer research
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Handbook of qualitative research methods in marketing
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International Journal of Consumer Studies
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International Journal of Entrepreneurial Behavior & Research
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Islamic Finance in Europe
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"Red Time Is Me Time" - Advertising, Ambivalence, and Women's Magazines
Stevens, Lorna
;
Maclaran, Pauline
;
Brown, Stephen
- In:
Journal of advertising : official publication of the …
32
(
2003
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10008118328
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2
ARTICLES - I Can't Believe It's Not Bakhtin!: Literary Theory, Postmodern Advertising, and the Gender Agenda
Brown, Stephen
;
Stevens, Lorna
;
Maclaran, Pauline
- In:
Journal of advertising : official publication of the …
28
(
1999
)
1
,
pp. 11-24
Persistent link: https://www.econbiz.de/10008121079
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