//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Quality-oriented growth: a new...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
1
Content analysis
1
Credibility
1
Empirical method
1
Empirische Methode
1
Glaubwürdigkeit
1
Green marketing
1
Inhaltsanalyse
1
Print advertising
1
Printwerbung
1
Social Web
1
Social web
1
USA
1
United States
1
Werbung
1
Öko-Marketing
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Hong, Cheng
2
Fernandes, Juliana
1
Ji, Yi
1
Li, Cong
1
Liu, Jiangmeng
1
North, Michael
1
Segev, Sigal
1
Yoon, Gunwoo
1
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
China economic journal : the official journal of the China Center for Economic Research (CCER) at National School of Development (NSD), Peking University
3
NBER working paper series
3
Risk analysis : an international journal
3
Studien zum deutschen Innovationssystem
3
The journal of technology transfer
3
China economic review : an international journal
2
Chinese Management Studies
2
Chinese management studies : CMS
2
Computational economics
2
Fraunhofer ISI discussion papers innovation systems and policy analysis
2
ISER Working Paper Series
2
ISER working paper series
2
International marketing review
2
Journal of technology management in China
2
NBER Working Paper
2
Research policy : policy, management and economic studies of science, technology and innovation
2
Review of industrial organization : RIO
2
Science and Public Policy
2
The journal of credit risk : published quarterly by Incisive Media
2
Working paper / National Bureau of Economic Research, Inc.
2
ADBI Working Paper Series
1
Agricultural Economics
1
Asia Pacific Journal of Marketing and Logistics
1
Asian development review
1
Biometrics
1
Corporate Communications: An International Journal
1
Covid economics : vetted and real-time papers
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Discussion Papers "Innovation Systems and Policy Analysis"
1
Diskussionspapiere "Innovationssysteme und Policy-Analyse"
1
Economic development and cultural change
1
Energy strategy reviews
1
Epidemiologic Methods
1
Finance research letters
1
Fraunhofer ISI Discussion Papers - Innovation Systems and Policy Analysis
1
Handbooks in Communication and Media
1
Handbooks in Communication and Media Ser
1
Handbooks in communication and media
1
IDB Publications (Working Papers)
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Is your product really green? : a content analysis to reassess green advertising
Segev, Sigal
;
Fernandes, Juliana
;
Hong, Cheng
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 85-93
Persistent link: https://www.econbiz.de/10011453877
Saved in:
2
Attracting comments : digital engagement metrics on Facebook and financial performance
Yoon, Gunwoo
;
Li, Cong
;
Ji, Yi
;
North, Michael
;
Hong, Cheng
- In:
Journal of advertising : official publication of the …
47
(
2018
)
1
,
pp. 24-37
Persistent link: https://www.econbiz.de/10011848723
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->