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Journal of advertising research
Journal of advertising : official publication of the American Academy of Advertising
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Psychology & marketing
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Transportation Research Part B: Methodological
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Staff Paper Series / Department of Resource Economics and Environmental Sociology (REES), University of Alberta
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Human relations : towards the integration of the social sciences
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International journal of advertising : the review of marketing communications
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Journal of current issues and research in advertising
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International journal of advertising : the quarterly review of marketing communications
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Journal of current issues and research in advertising : JCIRA
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing communications
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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The Power of Affect: Predicting Intention
Morris, Jon D.
;
Woo, Chongmoo
;
Geason, James A.
;
Kim, …
- In:
Journal of advertising research
42
(
2002
)
3
,
pp. 7-18
Persistent link: https://www.econbiz.de/10006508834
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Decoding neural responses to emotion in television commercials : an integrative study of self-reporting and fMRI measures
Shen, Feng
;
Morris, Jon D.
- In:
Journal of advertising research
56
(
2016
)
2
,
pp. 193-204
Persistent link: https://www.econbiz.de/10011518152
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