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Book Review - The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires
Stern, Barbara B.
;
Ratneshwar, S.
;
Mick, David Glen
; …
- In:
Journal of advertising research
41
(
2001
)
4
,
pp. 83-87
Persistent link: https://www.econbiz.de/10006511488
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