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A path analysis of greenwashing in a trust crisis among Chinese energy companies : the role of brand legitimacy and brand loyalty
Guo, Rui; Tao, Lan; Li, Caroline Bingxin; Wang, Tao - In: Journal of business ethics : JOBE 140 (2017) 3, pp. 523-536
Persistent link: https://www.econbiz.de/10011643425
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A cross-national investigation on how ethical consumers build loyalty toward fair trade brands
Kim, Gwang-suk; Lee, Grace Y.; Park, Kiwan - In: Journal of business ethics : JOBE 96 (2010) 4, pp. 589-611
Persistent link: https://www.econbiz.de/10008698290
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Interactive role of consumer discrimination and branding against counterfeiting : a study of multinational managers' perception of global brands in China
Sonmez, Mahmut; Yang, Deli; Fryxell, Gerald - In: Journal of business ethics : JOBE 115 (2013) 1, pp. 195-211
Persistent link: https://www.econbiz.de/10009785868
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Investigating the types of value and cost of green brands : proposition of a conceptual framework
Papista, Erifili; Krystallis, Athanasios - In: Journal of business ethics : JOBE 115 (2013) 1, pp. 75-92
Persistent link: https://www.econbiz.de/10009785879
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Antecedents of green brand equity : an integrated approach
Pui Fong Ng; Butt, Muhammad Mohsin; Kok Wei Khong; Fon … - In: Journal of business ethics : JOBE 121 (2014) 2, pp. 203-215
Persistent link: https://www.econbiz.de/10010363440
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The differential influence of identification on ethical judgment : the role of brand love
Dalman, M. Deniz; Buche, Mari W.; Min, Junhong - In: Journal of business ethics : JOBE 158 (2019) 3, pp. 875-891
Persistent link: https://www.econbiz.de/10012058596
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Ethics during adolescence : a social networks perspective
Gentina, Elodie; Rose, Gregory; Vitell, Scott J. - In: Journal of business ethics : JOBE 138 (2016) 1, pp. 185-197
Persistent link: https://www.econbiz.de/10011563467
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An integrative model of the influence of parental and peer support on consumer ethical beliefs : the mediating role of self-esteem, power, and materialism
Gentina, Élodie; Shrum, L. J.; Lowrey, Tina M.; … - In: Journal of business ethics : JOBE 150 (2018) 4, pp. 1173-1186
Persistent link: https://www.econbiz.de/10011878081
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Do parents and peers influence adolescents' monetary intelligence and consumer ethics? : French and Chinese adolescents and behavioral economics
Gentina, Élodie; Tang, Thomas Li-Ping; Gu, Qinxuan - In: Journal of business ethics : JOBE 151 (2018) 1, pp. 115-140
Persistent link: https://www.econbiz.de/10011902805
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Coping with loneliness through materialism : strategies matter for adolescent development of unethical behaviors
Gentina, Élodie; Shrum, L. J.; Lowrey, Tina M. - In: Journal of business ethics : JOBE 152 (2018) 1, pp. 103-122
Persistent link: https://www.econbiz.de/10011926857