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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Wirtschaftswissenschaftliche Beiträge"
~subject:"Analysis"
~subject:"Theorie"
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Analysis
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Advertising
173
Werbung
160
Advertising effects
116
Werbewirkung
116
Consumer behaviour
104
Konsumentenverhalten
104
Internet marketing
43
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43
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34
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34
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Bol, Georg
2
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1
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1
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1
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1
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1
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1
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1
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Karlsruher Ökonometrie-Workshop <4, 1993, Karlsruhe>
1
Karlsruher Ökonometrie-Workshop <7, 1999, Karlsruhe>
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Journal of business research : JBR
Wirtschaftswissenschaftliche Beiträge
International journal of industrial organization
35
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30
European journal of operational research : EJOR
24
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23
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15
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8
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7
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ECONIS (ZBW)
17
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1
Do the pieces fit? : assessing the configuration effects of promotion attributes
Peng, Ling
;
Cui, Geng
;
Chung, Yuho
- In:
Journal of business research : JBR
109
(
2020
),
pp. 337-349
Persistent link: https://www.econbiz.de/10012238078
Saved in:
2
Theorie und Empirie flexibler Wechselkurse : eine ökonometrische Untersuchung mit Methoden der Kointegration und der multivariaten Zeitreihenanalyse
Gerhards, Tilmann
-
1994
Persistent link: https://www.econbiz.de/10000415959
Saved in:
3
Improving forecasts using equally weighted predictors
Graefe, Andreas
- In:
Journal of business research : JBR
68
(
2015
)
8
,
pp. 1792-1799
Persistent link: https://www.econbiz.de/10011317060
Saved in:
4
Datamining und computational finance : Ergebnisse des 7. Karsruher Ökonometrie-Workshops
Bol, Georg
(
ed.
);
Hann, Tae Horn
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001455393
Saved in:
5
Finanzmarktökonometrie : zeitstetige Systeme und ihre Anwendung in Ökonometrie und empirischer Kapitalmarktforschung
Singer, Hermann
-
1999
Persistent link: https://www.econbiz.de/10001362446
Saved in:
6
Technischer Fortschritt, neue Güter und internationaler Handel
Cantner, Uwe
-
1990
Persistent link: https://www.econbiz.de/10013357635
Saved in:
7
Starke Hysteresis im Außenhandel
Göcke, Matthias
-
1993
Persistent link: https://www.econbiz.de/10013357860
Saved in:
8
Strategischer Handel und seine Implikationen für Zollunionen
Gehrig, Anette
-
1990
Persistent link: https://www.econbiz.de/10013357830
Saved in:
9
Finanzmarktanwendungen neuronaler Netze und ökonometrischer Verfahren : Ergebnisse des 4. Karlsruher Ökonometrie-Workshops
Arminger, Gerhard
;
Nakhaeizadeh, Gholamreza
;
Vollmer, …
-
1994
Persistent link: https://www.econbiz.de/10013357864
Saved in:
10
Book essay on Flemming Hansen and Sverre Riis Christensen (2007), Emotions,
advertising
and consumer choice
Trujillo, Carlos A.
- In:
Journal of business research : JBR
61
(
2008
)
9
,
pp. 982-985
Persistent link: https://www.econbiz.de/10003732092
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