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~isPartOf:"Journal of business research : JBR"
~person:"Ekinci, Yuksel"
~person:"Vollhardt, Kai"
~subject:"Customer satisfaction"
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A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç
;
Ekinci, Yuksel
;
Whyatt, Georgina
; …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
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