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~isPartOf:"Journal of business research : JBR"
~person:"Kowalkowski, Christian"
~source:"econis"
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Bundling strategy
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3
Leistungsbündel
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3
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2
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Kowalkowski, Christian
Parida, Vinit
10
Kohtamäki, Marko
7
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6
Witell, Lars
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5
Roggeveen, Anne L.
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
8
The journal of business & industrial marketing
8
Journal of service management
3
Managing service quality : MSQ ; an international journal
2
Asia Pacific journal of marketing and logistics
1
Dissertations from the International Graduate School of Management and Industrial Engineering
1
European journal of marketing : EJM
1
International journal of business environment : IJBE
1
International journal of knowledge management studies : IJKMS
1
International journal of services technology and management
1
Journal of business market management : JBM
1
Journal of business-to-business marketing
1
Journal of service research : JSR
1
Linköping studies in science and technology
1
Palgrave handbooks
1
Service innovation : novel ways of creating value in actor systems
1
Springer eBook Collection
1
Technological forecasting & social change : an international journal
1
The Routledge handbook of service research insights and ideas
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The service industries journal
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ECONIS (ZBW)
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1
Organizational behavior in innovation, marketing, and purchasing in business service contexts : an agenda for academic inquiry
Holmlund, Maria
;
Kowalkowski, Christian
;
Biggemann, Sergio
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2457-2462
Persistent link: https://www.econbiz.de/10011491056
Saved in:
2
Learning to discover value : value-based pricing and selling capabilities for
services
and solutions
Raja, Jawwad Z.
;
Frandsen, Thomas
;
Kowalkowski, Christian
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 142-159
Persistent link: https://www.econbiz.de/10012257474
Saved in:
3
Enabling service innovation : a dynamic capabilities approach
Kindström, Daniel
;
Kowalkowski, Christian
;
Sandberg, Erik
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1063-1073
Persistent link: https://www.econbiz.de/10009756195
Saved in:
4
Organizing for digital servitization : a service ecosystem perspective
Sklyar, Alexey
;
Kowalkowski, Christian
;
Tronvoll, Bård
; …
- In:
Journal of business research : JBR
104
(
2019
),
pp. 450-460
Persistent link: https://www.econbiz.de/10012105062
Saved in:
5
Purchasing professionals and the flat-rate bias : effects of price premiums, past usage, and relational ties on price plan choice
Kienzler, Mario
;
Kowalkowski, Christian
;
Kindström, Daniel
- In:
Journal of business research : JBR
132
(
2021
),
pp. 403-415
Persistent link: https://www.econbiz.de/10012581626
Saved in:
6
Pricing strategy : a review of 22 years of marketing research
Kienzler, Mario
;
Kowalkowski, Christian
- In:
Journal of business research : JBR
78
(
2017
),
pp. 101-110
Persistent link: https://www.econbiz.de/10011736246
Saved in:
7
Service infusion as agile incrementalism in action
Kowalkowski, Christian
;
Kindström, Daniel
;
Alejandro, …
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 765-772
Persistent link: https://www.econbiz.de/10009552507
Saved in:
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