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Consumer behavior on cashback websites : network strategies
Parida, Vinit; Patel, Pankaj C.; Wincent, Joakim; … - In: Journal of business research : JBR 69 (2016) 6, pp. 2101-2107
Persistent link: https://www.econbiz.de/10011471724
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How entrepreneurial SMEs compete through digital platforms : the roles of digital platform capability, network capability and ambidexterity
Cenamor, Javier; Parida, Vinit; Wincent, Joakim - In: Journal of business research : JBR 100 (2019), pp. 196-206
Persistent link: https://www.econbiz.de/10012023795