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A snapshot of different issues on marketing in emerging economies : editorial to the special section
Wagner, Udo; Szymura-Tyc, Maja - In: Journal of business research : JBR 69 (2016) 9, pp. 3617-3620
Persistent link: https://www.econbiz.de/10011515198
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Lapsed buyers' durable brand consideration in emerging markets
Romaniuk, Jenni; Nenycz-Thiel, Magda - In: Journal of business research : JBR 69 (2016) 9, pp. 3645-3651
Persistent link: https://www.econbiz.de/10011515213
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Sales-marketing encroachment effects on innovation
Keszey, Tamara; Biemans, Wim - In: Journal of business research : JBR 69 (2016) 9, pp. 3698-3706
Persistent link: https://www.econbiz.de/10011515241
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How emerging market investors' value competitors' customer equity : brand crisis spillover in China
Peng, Zou; Li, Guofeng - In: Journal of business research : JBR 69 (2016) 9, pp. 3765-3771
Persistent link: https://www.econbiz.de/10011515259
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Hospital Clínica Bíblica in 2013
Brenes, Esteban R.; Martínez, Carlos; Pichardo, Caleb A.; … - In: Journal of business research : JBR 69 (2016) 9, pp. 3839-3847
Persistent link: https://www.econbiz.de/10011515278
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Guadalupano Hospital : looking for sustainable growth
Pérez-Pineda, Felipe; Privetera, Anthony E. - In: Journal of business research : JBR 69 (2016) 9, pp. 3848-3858
Persistent link: https://www.econbiz.de/10011515283
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Human capital and strategic persistence : an examination of underperforming workers in two emerging economies
Amankwah-Amoah, Joseph; Emezana Ifere, Simeon; Nyuur, … - In: Journal of business research : JBR 69 (2016) 10, pp. 4348-4357
Persistent link: https://www.econbiz.de/10011554587
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Strategy and innovation in emerging economies after the end of the commodity boom : insights from Latin America
Brenes, Esteban R.; Camacho, Arnoldo Ricardo; … - In: Journal of business research : JBR 69 (2016) 10, pp. 4363-4367
Persistent link: https://www.econbiz.de/10011554611
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Non-technological innovations : market performance of exporting firms in South America
Pino, Cesar; Felzensztein, Christian; Zwerg-Villegas, … - In: Journal of business research : JBR 69 (2016) 10, pp. 4385-4393
Persistent link: https://www.econbiz.de/10011554656
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Alpha investment strategies in emerging markets : assessing the potential and competitiveness of Latin American firms
Camacho, Arnoldo Ricardo - In: Journal of business research : JBR 69 (2016) 10, pp. 4421-4428
Persistent link: https://www.econbiz.de/10011554673