Narrow search
Showing 1 - 5 of 5
Cover Image
Use of Pharmaceutical Manufacturers' Value-Added Services to Build Customer Loyalty
Szeinbach, Sheryl L.; Barnes, James H.; Garner, Dewey D. - In: Journal of business research : JBR 40 (1997) 3, pp. 229-236
Persistent link: https://www.econbiz.de/10006735184
Cover Image
Predicting Total Health Care Costs of Medicaid Recipients: An Artificial Neural Systems Approach
Morrison, Joyce R.; Johnson, John D.; Barnes, James H.; … - In: Journal of business research : JBR 40 (1997) 3, pp. 191-198
Persistent link: https://www.econbiz.de/10006735188
Cover Image
Introduction: Special Issue on Challenges and Opportunities for the Pharmaceutical Industry in a Changing Health Care Environment
Szeinbach, Sheryl L.; Barnes, James H. - In: Journal of business research : JBR 40 (1997) 3, pp. 181-182
Persistent link: https://www.econbiz.de/10006735190
Cover Image
Management of Conflict Using Individual Power Sources: A Retailers' Perspective
Rawwas, Mohammed Y.A.; Vitell, Scott J.; Barnes, James H. - In: Journal of business research : JBR 40 (1997) 1, pp. 49-64
Persistent link: https://www.econbiz.de/10006735582
Cover Image
Ethics and Social Responsibility in Marketing: An Examination of the Ethical Evaluation of Advertising Strategies
Nwachukwu, Saviour L.S.; Vitell Jr, Scott J.; Gilbert, … - In: Journal of business research : JBR 39 (1997) 2, pp. 107-118
Persistent link: https://www.econbiz.de/10006736176