//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Enhancing customer base and pr...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Bibliometrics
10
Bibliometrie
10
Consumer behaviour
7
Konsumentenverhalten
7
Digitalisierung
5
Digitization
5
Systematic literature review
4
Brand image
3
Entrepreneurship
3
Entrepreneurship approach
3
Innovation
3
Markenimage
3
Systematic review
3
B-to-B-Marketing
2
Brand
2
Brand management
2
Business-to-business marketing
2
Consumer motivation
2
Enterprise
2
Firm performance
2
Innovation management
2
Innovationsmanagement
2
Kaufmotiv
2
Literature review
2
Markenführung
2
Multiple correspondence analysis
2
Personalization
2
TCCM framework
2
Unternehmenserfolg
2
Agency theory
1
Auslandsinvestition
1
Ausländische Tochtergesellschaft
1
B2B market
1
B2B marketing
1
Bandwagon
1
Bekleidungsindustrie
1
Betriebliche Dokumentation
1
Betriebliche Wertschöpfung
1
Bibliometric
1
Brand Evangelism
1
more ...
less ...
Online availability
All
Undetermined
24
Type of publication
All
Article
24
Type of publication (narrower categories)
All
Article in journal
24
Aufsatz in Zeitschrift
24
Language
All
English
24
Author
All
Paul, Justin
24
Dabić, Marina
2
Dhir, Sanjay
2
Feliciano-Cestero, María M.
2
Mansoor, Mahnaz
2
Parameswar, Nakul
2
Sahasranamam, Sreevas
2
Alhassan, Ibrahim
1
Ameen, Nisreen
1
Basu, Rituparna
1
Bhandari, Krishna Raj
1
Bhukya, Ramulu
1
Bindra, Sunali
1
Binsaif, Nasser
1
Chauhan, Sumedha
1
Chopdar, Prasanta Kr.
1
Dana, Leo Paul
1
Dash, Ganesh
1
Dikova, Desislava
1
Dwivedi, Yogesh Kumar
1
Glinka, Beata
1
Guha Majumder, Madhumita
1
Gupta, Parul
1
Gupta, Sangita Dutta
1
Hao, Andy
1
Hwa, Jacky Cheah Jun
1
Jain, Apoorva
1
Jain, Geetika
1
Jaiswal, MP
1
Kiefer, Kip
1
Korfiatis, Nikolaos
1
Kotabe, Masaaki
1
Kumar, Ajay
1
Lytras, Miltiadēs
1
Merchant, Altaf
1
Mittal, Amit
1
Monahar, Sridhar
1
Obradović, Tena
1
Rana, Sudhir
1
Rosado-Serrano, Alexander
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Journal of retailing and consumer services
16
European management journal
9
International journal of consumer studies
7
International business review : the official journal of the European International Business Academy
5
International journal of hospitality management
5
Technological forecasting & social change : an international journal
5
Asia Pacific business review
4
Business strategy and the environment
4
International Journal of Consumer Studies
4
International Marketing Review
4
Journal of strategic marketing
4
Paradigm : the journal of Institute of Management Technology
4
Business Strategy and the Environment
3
Competitiveness review : an international business journal incorporating Journal of global competitiveness
3
European Business Review
3
International Journal of Emerging Markets
3
International journal of market research
3
Journal of East-West business
3
Journal of consumer behaviour
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Psychology & marketing
3
Small business economics : an international journal
3
The Indian economic journal
3
The International trade journal
3
Advances in finance, accounting, and economics (AFAE) book series
2
Asia Pacific Journal of Marketing and Logistics
2
Asia Pacific journal of marketing and logistics
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
International Journal of Entrepreneurial Behavior & Research
2
International journal of Indian culture and business management
2
Psychology & Marketing
2
Springer eBook Collection
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The Asian economic review : journal of the Indian Institute of Economics
2
The journal of consumer marketing
2
Thunderbird international business review
2
Asian Case Research Journal (ACRJ)
1
Asian business & management
1
Asian journal of business ethics : AJBE
1
more ...
less ...
Source
All
ECONIS (ZBW)
24
Showing
1
-
10
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Frugal innovations : a multidisciplinary review & agenda for future research
Dabić, Marina
;
Obradović, Tena
;
Vlačić, Božidar
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 914-929
Persistent link: https://www.econbiz.de/10013169472
Saved in:
2
Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.
;
Paul, Justin
;
Korfiatis, Nikolaos
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
Saved in:
3
Writing an impactful review article : what do we know and what do we need to know? : editorial
Paul, Justin
;
Merchant, Altaf
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of business research : JBR
133
(
2021
),
pp. 337-340
Persistent link: https://www.econbiz.de/10012590300
Saved in:
4
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
5
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
Saved in:
6
Digital platforms for business-to-business markets : a systematic review and future research agenda
Shree, Deep
;
Singh, Rajesh K.
;
Paul, Justin
;
Hao, Andy
; …
- In:
Journal of business research : JBR
137
(
2021
),
pp. 354-365
Persistent link: https://www.econbiz.de/10012665785
Saved in:
7
Marketing-to-Millennials : Marketing 4.0, customer satisfaction and purchase intention
Dash, Ganesh
;
Kiefer, Kip
;
Paul, Justin
- In:
Journal of business research : JBR
122
(
2021
),
pp. 608-620
Persistent link: https://www.econbiz.de/10012420451
Saved in:
8
Five decades of research on foreign direct investment by MNEs : an overview and research agenda
Paul, Justin
;
Feliciano-Cestero, María M.
- In:
Journal of business research : JBR
124
(
2021
),
pp. 800-812
Persistent link: https://www.econbiz.de/10012493869
Saved in:
9
Hyper-personalization, co-creation, digital clienteling and transformation
Jain, Geetika
;
Paul, Justin
;
Śrīvāstava, Arcanā
- In:
Journal of business research : JBR
124
(
2021
),
pp. 12-23
Persistent link: https://www.econbiz.de/10012493870
Saved in:
10
Use of microblogging platform for digital communication in politics
Paul, Justin
;
Parameswar, Nakul
;
Sindhani, Mohit
;
Dhir, …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 322-331
Persistent link: https://www.econbiz.de/10012494405
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->