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~isPartOf:"Journal of business research : JBR"
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Brown, Brian P.
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of Business Research
3
Journal of business ethics : JOBE
3
International journal of retail & distribution management
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Journal of Product & Brand Management
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ECONIS (ZBW)
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1
Partitioned pricing, price fairness perceptions, and the moderating effects of brand relationships in SME business markets
Ferguson, Jodie L.
;
Brown, Brian P.
;
Johnston, Wesley J.
- In:
Journal of business research : JBR
72
(
2017
),
pp. 80-92
Persistent link: https://www.econbiz.de/10011645485
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2
Implementing price increases in turbulent economies : pricing approaches for reducing perceptions of price unfairness
Ferguson, Jodie L.
- In:
Journal of business research : JBR
67
(
2014
)
1
,
pp. 2732-2737
Persistent link: https://www.econbiz.de/10010235332
Saved in:
3
Excessive risk exposure : a question of ethical decision-making
Ferguson, Jodie L.
- In:
Journal of business research : JBR
67
(
2014
)
1
,
pp. 2684-2685
Persistent link: https://www.econbiz.de/10010235354
Saved in:
4
Endorser gender and age effects in B2B advertising
Mohan, Mayoor
;
Ferguson, Jodie L.
;
Huhmann, Bruce A.
- In:
Journal of business research : JBR
148
(
2022
),
pp. 60-75
Persistent link: https://www.econbiz.de/10013325446
Saved in:
5
The role of mentoring in promoting organizational commitment among black managers : an evaluation of the indirect effects of racial similarity and shared racial perspectives
Brown, Brian P.
;
Zablah, Alex R.
;
Bellenger, Danny N.
- In:
Journal of business research : JBR
61
(
2008
)
7
,
pp. 732-738
Persistent link: https://www.econbiz.de/10003709489
Saved in:
6
Top management attention to trade shows and firm performance : a relationship marketing perspective
Brown, Brian P.
;
Mohan, Mayoor
;
Boyd, D. Eric
- In:
Journal of business research : JBR
81
(
2017
),
pp. 40-50
Persistent link: https://www.econbiz.de/10011771580
Saved in:
7
The role of mentoring in promoting organizational commitment among black managers: An evaluation of the indirect effects of racial similarity and shared racial perspectives
Brown, Brian P.
;
Zablah, Alex R.
;
Bellenger, Danny N.
- In:
Journal of business research : JBR
61
(
2008
)
7
,
pp. 732-738
Persistent link: https://www.econbiz.de/10007995481
Saved in:
8
The role of mentoring in promoting organizational commitment among black managers: An evaluation of the indirect effects of racial similarity and shared racial perspectives
Brown, Brian P.
;
Zablah, Alex R.
;
Bellenger, Danny N.
- In:
Journal of business research : JBR
61
(
2008
)
7
,
pp. 732-739
Persistent link: https://www.econbiz.de/10008883591
Saved in:
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