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Journal of business research : JBR
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ECONIS (ZBW)
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1
Pursuing upward transformation : the construction of a progressing self among dominated consumers
Castilhos, Rodrigo B.
;
Fonseca, Marcelo J.
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 6-17
Persistent link: https://www.econbiz.de/10011417060
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2
Innovation at the worklplace : do professional competencies matter?
Vila, Luis-Eduardo
;
Pérez Vázquez, Pedro J.
; …
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 752-757
Persistent link: https://www.econbiz.de/10010363345
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3
Antecedents to international student inflows to UK higher education : a comparative analysis
Zheng, Ping
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 136-143
Persistent link: https://www.econbiz.de/10010238368
Saved in:
4
Exploring brand identity, meaning, image, and reputation (BIMIR) in higher education : a special section
Hemsley-Brown, Jane
;
Melewar, T. C.
;
Bang, Nguyen
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3019-3022
Persistent link: https://www.econbiz.de/10011507891
Saved in:
5
Antecedents and consequences of university brand identification
Balaji, M. S.
;
Roy, Sanjit
;
Sadeque, Saalem
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3023-3032
Persistent link: https://www.econbiz.de/10011507896
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6
Brand identification in higher education : a conditional process analysis
Palmer, Adrian
;
Koenig-Lewis, Nicole
;
Asaad, Yousra
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3033-3040
Persistent link: https://www.econbiz.de/10011507901
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7
Internal brand co-creation : the experiential brand meaning cycle in higher education
Dean, Dianne
;
Arroyo-Gamez, Ramon E.
;
Pich, Christopher
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3041-3048
Persistent link: https://www.econbiz.de/10011507907
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8
Reciprocal transfer of brand identity and image associations arising from higher education brand extensions
Yuan, Ruizhi
;
Liu, Martin J.
;
Luo, Jun
;
Yen, Dorothy A.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3069-3076
Persistent link: https://www.econbiz.de/10011507919
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9
Brand management in higher education : the University Brand Personality Scale
Rauschnabel, Philipp A.
;
Krey, Nina
;
Babin, Barry J.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3077-3086
Persistent link: https://www.econbiz.de/10011507923
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10
Reputation in higher education : a fuzzy set analysis of resource configurations
Plewa, Carolin
;
Ho, Joanne
;
Conduit, Jodie
;
Karpen, Ingo O.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3087-3095
Persistent link: https://www.econbiz.de/10011507926
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