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The double-edged sword effect of adaptation strategy on performance : the mediation of legitimacy and synergy
Wang, Tao; Gao, Jie; Jia, Yu; Wang, Cheng Lu - In: Journal of business research : JBR 139 (2022), pp. 448-456
Persistent link: https://www.econbiz.de/10013194205
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Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea; Dennis, Charles; Melewar, T. C. - In: Journal of business research : JBR 116 (2020), pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
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Synergy effects of innovation on firm performance
Lee, Ryeowon; Lee, Jong-Ho; Garrett, Tony C. - In: Journal of business research : JBR 99 (2019), pp. 507-515
Persistent link: https://www.econbiz.de/10012023705
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Interplay between intended brand identity and identities in a Nike related brand community : co-existing synergies and tensions in a nested system
Kornum, Niels; Jones, Richard; Al Zagir, Nadia; … - In: Journal of business research : JBR 70 (2017), pp. 432-440
Persistent link: https://www.econbiz.de/10011620564
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Empirical insights on the nature of synergies among HRM policies - an analysis of an ethics-oriented HRM system
Guerci, Marco; Radaelli, Giovanni; De Battisti, Francesca; … - In: Journal of business research : JBR 71 (2017), pp. 66-73
Persistent link: https://www.econbiz.de/10011622498
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Technological and non-technological innovation synergies under the lens of absorptive capacity efficiency
Dimakopoulou, A. G.; Gkypali, A.; Tsekouras, Konstantinos - In: Journal of business research : JBR 176 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10014549694