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Machine learning approach to auto-tagging online content for content marketing efficiency : a comparative analysis between methods and content type
Salminen, Joni; Yoganathan, Vignesh; Corporan, Juan; … - In: Journal of business research : JBR 101 (2019), pp. 203-217
Persistent link: https://www.econbiz.de/10012103246
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Unbalanced data, type II error, and nonlinearity in predicting M&A failure
Lee, Kangbok; Joo, Sunghoon; Baik, Hyeoncheol; Han, Sumin; … - In: Journal of business research : JBR 109 (2020), pp. 271-287
Persistent link: https://www.econbiz.de/10012238067
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Call me maybe : methods and practical implementation of artificial intelligence in call center arrivals' forecasting
Albrecht, Tobias; Rausch, Theresa Maria; Derra, … - In: Journal of business research : JBR 123 (2021), pp. 267-278
Persistent link: https://www.econbiz.de/10012430508
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Rising with the machines : A sociotechnical framework for bringing artificial intelligence into the organization
Makarius, Erin E.; Mukherjee, Debmalya; Fox, Joseph D.; … - In: Journal of business research : JBR 120 (2020), pp. 262-273
Persistent link: https://www.econbiz.de/10012417127
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Artificial intelligence to design collaborative strategy : an application to urban destinations
De Carlo, Manuela; Ferilli, Guido; D'Angella, Francesca; … - In: Journal of business research : JBR 129 (2021), pp. 936-948
Persistent link: https://www.econbiz.de/10012509766
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Why is your company not robotic? : the technology and human capital needed by firms to become robotic
Ballestar, María Teresa; García-Lazaro, Aida; Sainz, Jorge - In: Journal of business research : JBR 142 (2022), pp. 328-343
Persistent link: https://www.econbiz.de/10013168294
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Artificial intelligence in business : state of the art and future research agenda
Loureiro, Sandra Maria Correia; Guerreiro, João Pedro … - In: Journal of business research : JBR 129 (2021), pp. 911-926
Persistent link: https://www.econbiz.de/10012509763
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Interlinking organisational resources, AI adoption and omnichannel integration quality in Ghana's healthcare supply chain
Abadie, Amelie; Roux, Mélanie; Chowdhury, Soumyadeb; … - In: Journal of business research : JBR 162 (2023), pp. 1-22
Persistent link: https://www.econbiz.de/10014301815
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Technology readiness of B2B firms and AI-based customer relationship management capability for enhancing social sustainability performance
Muhammad Sabbir Rahman; Bag, Surajit; Gupta, Shivam; … - In: Journal of business research : JBR 156 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10013534254
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A framework for evaluating the business deployability of digital footprint based models for consumer credit
Loutfi, Ahmad Amine - In: Journal of business research : JBR 152 (2022), pp. 473-486
Persistent link: https://www.econbiz.de/10013494006