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Do long-life customers pay more in pay-what-you-want pricing? : evidence from live streaming
Ma, Xuejing
;
Wang, Zetao
;
Liu, Hongju
- In:
Journal of business research : JBR
142
(
2022
),
pp. 998-1009
Persistent link: https://www.econbiz.de/10013169478
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Top managers' characteristics as causal explanations for self-reported performance
Guedes, Maria João
;
Gonçalves, Vitor Fernando da …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 869-874
Persistent link: https://www.econbiz.de/10012103646
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