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~isPartOf:"Journal of business research : JBR"
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Journal of business research : JBR
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ECONIS (ZBW)
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1
Ethnic marketing to the global millennial consumers : challenges and opportunities
Licsandru, Tana Cristina
;
Cui, Charles Chi
- In:
Journal of business research : JBR
103
(
2019
),
pp. 261-274
Persistent link: https://www.econbiz.de/10012104219
Saved in:
2
Developing tribal casino employees as conduits for tribal government messaging
Ponting, Sandra Sun-Ah
;
Ponting, Jess
;
Spilde, Katherine
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2140-2145
Persistent link: https://www.econbiz.de/10011373102
Saved in:
3
Endorser
gender
and age effects in B2B advertising
Mohan, Mayoor
;
Ferguson, Jodie L.
;
Huhmann, Bruce A.
- In:
Journal of business research : JBR
148
(
2022
),
pp. 60-75
Persistent link: https://www.econbiz.de/10013325446
Saved in:
4
Gender
and ethnic diversity on boards and corporate information environment
Upadhyay, Arun
;
Zeng, Hongchao
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2456-2463
Persistent link: https://www.econbiz.de/10010402765
Saved in:
5
Relationship between
gender
and work related attitudes : a study of temporary agency employees
Selvarajan, T. T. Rajan
;
Slattery, Jeffrey
;
Stringer, …
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1919-1927
Persistent link: https://www.econbiz.de/10011384178
Saved in:
6
The social influence of employee groups : understanding the impact of employee groups on customer intentions through intimidation
Myles Landers, V.
;
Esmark Jones, Carol L.
;
Barney, Christian
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014535009
Saved in:
7
Financial literacy and self employment : the moderating effect of
gender
and race
Struckell, Elisabeth M.
;
Patel, Pankaj
;
Ojha, Divesh
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 639-653
Persistent link: https://www.econbiz.de/10013194265
Saved in:
8
Scarcity, sex, and spending : recession cues increase women's desire for men owning luxury products and men's desire to buy them
Bradshaw, Hannah K.
;
Rodeheffer, Christopher D.
;
Hill, …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 561-568
Persistent link: https://www.econbiz.de/10012417165
Saved in:
9
Effects of age, need for cognition, and affective intensity on advertising effectiveness
McKay-Nesbitt, Jane
;
Manchanda, Rajesh V.
;
Smith, Malcolm C.
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 12-17
Persistent link: https://www.econbiz.de/10008806368
Saved in:
10
Retailers' offerings and elderly consumers' need : do retailers understand the elderly?
Lumpkin, James R.
;
Hite, Robert E.
- In:
Journal of business research : JBR
16
(
1988
)
4
,
pp. 313-326
Persistent link: https://www.econbiz.de/10003579043
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