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When review verification does more harm than good : how certified reviews determine customer-brand relationship quality
Mardumyan, Anna
;
Siret, Iris
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014293917
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The impact of customer inclusion in firm governance on customers' commitment and voice behaviors
Béal, Mathieu
;
Sabadie, William
- In:
Journal of business research : JBR
92
(
2018
),
pp. 1-8
Persistent link: https://www.econbiz.de/10011925217
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