Narrow search
Showing 1 - 10 of 48
Cover Image
A multidimensional scale for measuring online brand community social capital (OBCSC)
Meek, Stephanie; Ryan, Maria; Lambert, Claire; Ogilvie, … - In: Journal of business research : JBR 100 (2019), pp. 234-244
Persistent link: https://www.econbiz.de/10012023798
Cover Image
Government role, governance mechanisms, and foreign partner opportunism in IJVs
Wang, Liwen; Sheng, Shibin; Wu, Shuilong; Zhou, Kevin Zheng - In: Journal of business research : JBR 76 (2017), pp. 98-107
Persistent link: https://www.econbiz.de/10011712564
Cover Image
Examining the cultural differences in disseminating green supply chain in global subsidiaries
Hsu, Pei-Fang; Nguyen, Tuan (Kellan) - In: Journal of business research : JBR 164 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014304081
Cover Image
Authenticity perceptions in the Chinese marketplace
Liu, Martin J.; Yannopoulou, Natalia; Bian, Xuemei; … - In: Journal of business research : JBR 68 (2015) 1, pp. 27-33
Persistent link: https://www.econbiz.de/10010433170
Cover Image
How is marketers' credibility construed within the sales-marketing interface?
Malshe, Avinash - In: Journal of business research : JBR 63 (2010) 1, pp. 13-19
Persistent link: https://www.econbiz.de/10003909480
Cover Image
Authentic leadership promoting employees' psychological capital and creativity
Rego, Arménio; Sousa, Filipa; Marques, Carla; Cunha, … - In: Journal of business research : JBR 65 (2012) 3, pp. 429-437
Persistent link: https://www.econbiz.de/10009507171
Cover Image
The effects of organic labels on global, local, and private brands : more hype than substance?
Bauer, Hans H.; Heinrich, Daniel; Schäfer, Daniela B. - In: Journal of business research : JBR 66 (2013) 8, pp. 1035-1043
Persistent link: https://www.econbiz.de/10009755363
Cover Image
Celebrity co-branding partners as irrelevant brand information in advertisements
Ilicic, Jasmina; Webster, Cynthia M. - In: Journal of business research : JBR 66 (2013) 7, pp. 941-947
Persistent link: https://www.econbiz.de/10009756852
Cover Image
Hope and positive affect mediating the authentic leadership and creativity relationship
Rego, Arménio; Sousa, Filipa; Curado, Carla; Cunha, … - In: Journal of business research : JBR 67 (2014) 2, pp. 200-210
Persistent link: https://www.econbiz.de/10010238347
Cover Image
Communicating a company's positive impact on society : van plausible explanations secure authenticity?
Rekom, Johan van; Go, Frank M.; Calter, Dayenne M. - In: Journal of business research : JBR 67 (2014) 9, pp. 1831-1838
Persistent link: https://www.econbiz.de/10010379223