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Gamification and gigification : a multidimensional theoretical approach
Behl, Abhishek; Jayawardena, Nirma Sadamali; Ishizaka, … - In: Journal of business research : JBR 139 (2022), pp. 1378-1393
Persistent link: https://www.econbiz.de/10013194439
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Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms : a mixed method approach
Behl, Abhishek; Jayawardena, Nirma Sadamali; Nigam, Achint - In: Journal of business research : JBR 158 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014281062
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"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali; Thaichon, Park; Quach, Sara; … - In: Journal of business research : JBR 160 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
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Technology-enabled knowledge management for community healthcare workers : the effects of knowledge sharing and knowledge hiding
Pandey, Jatin; Gupta, Manish; Behl, Abhishek; Pereira, Vijay - In: Journal of business research : JBR 135 (2021), pp. 787-799
Persistent link: https://www.econbiz.de/10012648285
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"From full-time to part-time" : motivation model for the turbulence-hit knowledge workers
Gupta, Manish; Behl, Abhishek; Pereira, Vijay; … - In: Journal of business research : JBR 163 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014303693